Packaging design from scratch: all you need to know
How to properly deliver the product and convince the customer to purchase?...
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19
February
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Branding and identity development: learning the basics
The notions of "brand", "branding" and "identity" are often blended into one. Univest Creative talks about how to distinguish between these concepts. Brand & Branding Are you sure you can give a...
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19
February
Brand story: how to use, where to apply and who to look at
We have armed you with lots of examples and storytelling techniques, but we are always happy to help you build brand communication...
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31
January
Branding in retail: the future. Superfood, futurism and other trends
In 2013, Google co-founder Sergey Brin became a sponsor of the world’s first artificial hamburger. He claimed that meat made in a lab would not only solve the environmental issues...
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28
January