About This ProjectOur task was to create a full-fledged corporate publication reflecting an insurance company’s values and demonstrating its advantages rather than developing a typical report with its business performance.
While looking through the report, partners should come to trust Ingo IC and make sure that it remains a reliable business partner.
The specialists of our team painstakingly analyzed the insurance company’s activities in recent years and met the key personnel a number of times. This resulted in the definition of the main values, which include stability, reliability, innovation and care. These are the values that formed the basis for shaping the structure and materials of the report.
The clear and light design where we worked hard to strike the perfect balance between visual and text information is comfortable for viewing and is an excellent mechanism of boosting the company’s attractive image.
A photo shoot of the key personnel of the company – perfect images of intellectuals, open-minded and empathic people – was also conducted.
A digital version (see link) was also developed in the general style of the report.
Type of work
Concept / Copywriting / Design / Photography / Digital